Active Serum with Hyaluronic Acid

30ml THIS IS DESIGNED TO GO UNDERNEATH AN OIL SERUM OR MOISTURISER
This is a premium active serum, specifically designed for hydrating, soothing & protecting your face. Its packed full of hardworking humectant ingredients as explained in detail below:

Aloe Vera juice
Helps to strengthen the elasticity of the skin through the production of fibroblasts, cells that cause the renewal of collagen. Aloe helps the skin to fight the appearance of fine lines and wrinkles

Hyaluronic acid
Think of hyaluronic acid like a BIG drink of water for your skin. It is able to hold up to 1,000 times its molecular weight in water. Hyaluronic acid penetrates the skin and binds water to skin cells, infusing all layers of the skin with valuable, rejuvenating moisture.
After infusing the epidermis (top layer of the skin) with valuable moisture, hyaluronic acid acts as a humectant and continues to draw moisture in from the surrounding environment. This will provide lasting hydration for the skin.

Chamomile & Cucumber hydrosols
Gentle, cooling, soothing and restorative refreshing tonic to skin. Some of the commonly known benefits of hydrosols for skin are: hydration, soothing inflammation, healing and regeneration, balancing sebum

Vitamin B5 Panthenol
Vitamin B5. Pro-Vitamin B5 helps keep skin soft, smooth and healthy. It also has an anti-inflammatory effect that can help stimulate your skin's healing processes. Deeply hydrating, it helps keep skin quenched by absorbing moisture from the air

Urea
Urea is a naturally-occurring substance found in the surface layer of our skin, and is an active part of our natural moisturising factor (NMF), which functions to keep skin hydrated, protected, and working efficiently.
Moisture is normally retained in the epidermis by a surface film of oils (sebum), broken-down skin cells, and natural water-holding substances. Urea is one of these water-holding substances, the others being lactic and amino acids. We know reduced levels of urea leads to a lower water-binding capacity within the skin, which in turn leads to roughness, tightness, flaking, and irritation.

Allantoin
Most notably, allantoin is considered an effective moisturizing ingredient when used in skincare, and its gentle, non-irritating qualities make it an excellent addition to anti-aging products for those with sensitive or easily irritated skin.
It's non-irritating, it is a gentle anti-ager in skincare and is good for most skin types, including sensitive skin or those with a range of skin conditions, because it has the additional functionality of being a calming agent.

Calendula
In the short term, the nourishing benefits of calendula help to plump the surface of your skin to give you tighter, more supple skin almost instantly. In the long term, both the anti-inflammatory and antioxidant properties help to protect your precious collagen and elastin supply

Sodium lactate
Sodium Lactate is a superior humectant moisturiser with over twice the water holding ability than Glycerine. It replenishes moisture by attracting and retaining water within the skin, preventing it from becoming dehydrated, dry and flaky.

Propaneidol
• Improves humectancy: As a humectant hair and skin conditioner, propanediol pulls moisture into the skin and encourages water retention.
• Prevents water loss: Thanks to its emollient properties, propanediol softens and smooths skin by reducing water loss.