Wednesday, 29 July, 2015

Te Wiki o Te Reo Māori, kupu of the day: pounamu

Kia ora tātou! Day three (toru) of our exploration of maker-related vocabulary for Te Wiki o Te Reo Māori, and we’re back with a noun again:



1. (stative) be dark green.
2. (noun) greenstone, nephrite, jade.
3. (noun) glass bottle – named because early bottles were green like greenstone.
(Definition courtesy of Te Aka Māori-English, English-Māori Dictionary.)

Pounamu has long been valued for tools because of its hardness, and for adornment because of its beautiful range of greens, from light and mossy to greens so deep they can seem black. It also has spiritual significance and has been used by Māori to denote status and authority, as well as for making peace. Found only in the South Island, pounamu in its natural state belongs to Ngāi Tahu.

Several of our makers are inspired by pounamu in their creative work – here’s a sample of their beautiful uses of this lovely stone.

Ka pai! Keep checking in this week for more maker-related kupu and beautiful handmade taonga. Ka kite anō!


Fresh on Felt




Our fresh new sellers this week are a small but perfectly formed bunch of clever makers, so you’ll be able to check ‘em all out with ease. Get that cuppa sorted, put your feet up and enjoy!

clothing, jewellery and accessories

missmartini – fabulous corsetry and retro-styled clothing
aggieau – simple and special, beautiful hand crafted jewellery
thestudio – sterling silver cast jewellery inspired by nature
marketjel – lovely earrings fashioned from crochet and beading



children’s clothing, accessories and toys

housecat – fun hooded towels for little ones in a variety of patterns
littleangel – gorgeously colourful silk mobiles for the nursery


Tuesday, 28 July, 2015

Te Wiki o Te Reo Māori, kupu of the day: whatu

Tēnā koutou katoa! It’s day two (rua) of our series of maker-related kupu for Te Wiki o Te Reo Māori – Māori Language Week, and nōnāianei (today) we’re looking at…


1. (verb) (-a) to weave (garments, baskets, etc.), knit.
Example: Whatua mai te aho kia kāwitiwiti, kia kātoatoa mō te oti wawe, e hine! For an earlier completion, weave the cross threads so that they taper and contract, girl! (Definition courtesy of Te Aka Māori-English, English-Māori Dictionary.)

Traditionally the art of weaving – raranga – focuses on clothing such as korowai (cloaks) and practical objects like kete (baskets) and whāriki (mats). The most widely used weaving material in traditional weaving was (and still is) harakeke, New Zealand flax. The verb whatu can also refer to knitting and finger weaving.

We have such a lovely array of woven items here on Felt that it was difficult to pick just a few! Here are some pieces from our talented weavers, as well as a sampling of other items inspired by raranga.


Keep checking in this week for more handy maker-related kupu and beautiful handmade taonga. Ka kite anō!


Crafting for a cause

Here at Felt we love craft for a cause, and we think it’s awesome that Cat of Phersu Dancing Jewellery and Treasures is supporting her friend Rebecca’s mission to get to Australia for help with her rare condition, Dercum’s Disease.

Cat has created these gorgeous Spoon Theory earrings, and will donate 100% of the proceeds of the first 10 sold to help Rebecca. The Spoon Theory is a model used to describe the everyday living experience of those with a disability or chronic illness, when their condition results in a limited amount of energy for productive tasks.

These are just a few of the colourful and appealing designs – have a look in Cat’s Felt shop for more.


Monday, 27 July, 2015

Te Wiki o Te Reo Māori

Kia ora koutou! This week is Te Wiki o Te Reo Māori – Māori Language Week. Te Wiki is an opportunity for all New Zealanders to celebrate te reo Māori, add some words to their kete of vocab, and foster everyday use of te reo.

Felt’s celebrating Te Wiki o Te Reo Māori with a look at some maker-related words that crop up on Felt – here is Monday’s kupu and some lovely taonga from our makers (definition courtesy of Te Aka Māori-English, English-Māori Dictionary):


1. (noun) New Zealand flax, Phormium tenax – an important native plant with long, stiff, upright leaves and dull red flowers. Found on lowland swamps throughout Aotearoa/New Zealand. It has straight, upright seed pods. This is a general name for the harakeke leaf and the plant itself, but each different variety has its own name.


Keep checking in this week for more handy maker-related kupu and beautiful handmade taonga. Ka kite anō!


Hutia te rito o te harakeke,
Kei whea te kōmako e kō?
Kī mai ki ahau,
He aha te mea nui o te Ao?
Māku e kī atu,
He tāngata, he tāngata, he tāngata!

If the harakeke heart was removed, where will the bellbird sing?
If I was asked, what was the most important thing in the world?
I would have to to reply, it is people, it is people, it is people!

Friday, 24 July, 2015

Felt is launching on PledgeMe on August 12!

Felt is about to embark on our biggest adventure yet, and we want you along for the ride! On August 12, we’re launching our very first equity crowd funding campaign, raising capital to take Felt to the next level. Watch the video above for the announcement from Felt’s founder, Lucy.

We’re really excited that crowd funding is an option for Felt because we love the idea of our shareholders being the people whose passion for making and love of local we see every day. We could have followed a more traditional investment path, but our community has been behind us from the start, and we want to give you the chance to own a piece of Felt – it’s a natural fit for Felt’s business model and ethos.

We’ll have an investment document and more information for you soon, but here’s our plan, in a nutshell:

We are offering up to 22% of Felt to our crowd (that’s you!), and we’re aiming to raise $350,000.

Our campaign will be run through PledgeMe, a New Zealand owned crowd funding site who are super supportive and really know their stuff – they’ve just successfully completed their own second round of crowd funding crowd funding.

Over the next three weeks we’ll be posting information about how you can become a Felt shareholder. If investing in Felt sounds exciting to you, join our special campaign mailing list to stay in the loop as we count down to launch day.

Friday finds






Toutouwai original watercolour by Manuka Tree Studio | Beaten copper earrings by Five Sisters | Italian Tapenade by Buoni Sapori | Modern industrial coffee table by Smithy | Fingerless gloves by Smithy

Thursday, 23 July, 2015

A little storage

Pouches, purses and pockets – oh my! Little purses are handy for all sorts of things, from coins and cards to medications, makeup and balms – in fact, they’ll help you organise, protect and find pretty much anything you need to have with you on the go. Why not pop your jewellery in one for travel, or fit one out with a mini survival kit for sewing repairs and other everyday hiccups?


There’s a sweet handcrafted selection of tiny totes to choose from here on Felt, in all sorts of appealing shapes and styles, so you’re sure to find some to suit your needs.



As you’ll see, we have all sorts of receptacles and reticules fit for purpose and ready to go in our bags and purses pages, so snap to it and check them out – you’ll be clasping your favourite wee find in no time.


General Collective Market Day

Aucklanders, make sure you mark 1 August in your calendars, so you don’t miss the next General Collective Market Day. The market is settling into a new indoor venue and is bigger and better than ever.

There’ll be over 90 stalls of handpicked, handmade goods and a great showing of familiar Felt faces, including Little Laneway, Prints & Princesses, Nannestad & Sons, Needle & Nail, Juano Dellair, Papercuts, Pietjes, Zippity Doo Dah, Ernest, Poppyjane, Two Magpies, Lottie Coco, Vinty, Violet Dreams, Sandra Waine and Toodles Noodles – here’s quick peek at some of their gorgeous goodies:

The next General Collective Market Day is on Saturday 1 August, 9am – 3pm at C3, 20 Cawley Street, Ellerslie, Auckland. And remember, if you don’t make it to the market, you can still find all these great sellers here on Felt, anytime.

Wednesday, 22 July, 2015

Fresh on Felt




This week on Fresh on Felt we’ve got steampunk style, and a knitter’s delight of two new pattern designers! Of course there’s lots more, so explore away…

designer decor and original art

stmpnk25 – eye-catching art and design, steampunk-style
frankandco – reloved, preloved furniture and awesome storage crates
rexandboo – creative, abstract, surreal and appealing art
sarahlouise1 – original mixed media art creations
cushioncottage – sweet cottage-shaped cushions

children’s clothing, accessories and toys

tukstewart – awesome stained wood height rulers for kids
babybuijs – super cute bunny-shaped baby shoes
jolene75 – wall wookies: creatures that repel scary night terrors!



clothing, jewellery and accessories

derby_lane – gorgeous contemporary jewellery incorperating innovative materials
bricoleur – colourful pieced vintage fabric wraparound skirts
boltonash – quirky and intriguing glass bottle necklaces
lioop – practical and good looking necklace hangers

gifts and goodies

rarocreation – beautiful “forever flower” paper bouquets
cardscheryl – lovely paper art cards, ready to go and personalised
whileshenaps – chic pdf knitting patterns for everyone from wee ones to adults
charmknits – appealing knitting patterns for all ages in pdf or hard copy